The 10 most important bank weapons in the digital wallet battleground
Information is the most important weapon in the battleground for digital wallets.
Dave McKay, CEO of RBC, in a recent interview on CNBC asserted that “Information is the other critical driver of [digital wallets]. To stay relevant to your customer, to understand your customer, you have to see how they are interfacing with merchants, interfacing on the Internet, and being digitally relevant is absolutely critical.”
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